UND Communication Program Spring Colloquium Series
2:00 - 3:30pm
Swanson Hall Room 16-18

March 8
Dr. Lana Rakow, Professor, Communication

“The State of Feminist Communication Theory” – on the extensive review and bibliography of feminist theory in communication that will appear in Oxford Bibliographies Online: Communication.  This presentation will survey the current state of theory in feminist communication scholarship, based on Dr. Rakow’s recent contribution on feminist theory to the new resource, Oxford Bibliographies Online: Communication. Dr. Rakow will discuss the origins, themes, and current trends of feminist communication theory and note the contributions and shortcomings of this approach to the field. She also will describe the challenges of producing such a meta-analysis as a resource for other scholars.

Dr. Kimberly Cowden, Assistant Professor, Communication
“Triple Sorry”: Organizational apologia as viral marketing" - In December of 2010, the tampon brand o.b. experienced consumer outrage at the discontinuation of one of their product lines. In response to consumers, McNeil-PPC, a unit of Johnson & Johnson, issued a personalized video apology from the o.b. tampon website. 
This discussion examines the use of image restoration strategies to build an Internet sensation. MBA student Meghan Graf will also present findings.