Exceptional UND Insignia
Writing guidelines and style manuals may vary by academic discipline or writing purpose. You are encouraged to follow your unit's designated or preferred style manual and writing guidelines. Whichever style manual you follow, the most important thing is consistency.
Please note there are instances where print and Web writing guidelines will differ.
Abbreviations / Acronyms
Spell out the first mention of the acronym/abbreviation.
Spell out the full title the first time the acronym/abbreviation is used on every page. The exception to this is the mention of UND.
Spell out as much as possible, especially if the full name has keywords that audiences may search for (use College of Business & Public Administration vs. CoBPA).
The format specified by Campus Postal Services for UND addresses does not place a comma between the street and the stop number.
Example: 3264 Campus Road Stop 9021
Do not abbreviate the word "building," especially when it is part of the structure's name (such as the Education Building).
Street Names: Abbreviate Ave., Blvd. and St. Spell out words such as Alley, Drive and Road.
Compass Points: Abbreviate N., E., W., S.E., etc.
States: Use U.S. Postal Service state abbreviations.
Numbers: Write out all numbers in addresses.
Advisor / Adviser
Use advisor. This is an exception to the AP Stylebook.
And / &
For the sake of consistency, any UND unit with "and" in its name is encouraged to use the ampersand (&) in place of "and" in all instances.
- Division of Finance & Operations
- College of Arts & Sciences
- Department of Microbiology & Immunology
Capitalization in "display" usages (publication covers, advertisements, invitations, etc.) is dictated by what seems appropriate and logical.
Colleges, Departments, Offices, Centers, etc.
- Capitalize standing UND units, both as formal names and shortened forms.
Fields of Study
- Fields of study, subject areas and academic disciplines in their general sense are not capitalized.
As a general rule, lowercase is preferred in modern Web writing. Capitalize sparingly.
Use capital letters only for:
- Initial letter of sentence or heading.
- Name or title of a person or entity, e.g. "Chief Executive Jane Smith," "Ministry of Social Stability."
- Acronyms and abbreviations, e.g. UNICEF.
- University should always be capitalized when used in reference to University of North Dakota.
- Proper names of all University units, including colleges, schools, departments and programs are capitalized.
Formal titles are capitalized when used before a name and lower case when used after a name.
Vice President for Student Affairs, Dr. Lori Reesor
Dr. Lori Reesor, vice president for Student Affairs
Use chair, and not chairman, chairwoman or chairperson. It usually looks better to use this title after the name. This is a departure from the AP Stylebook.
Example: Jane Jones, chair of the Biology Department, assigned...
Days / Months / Years
Do not abbreviate days of the week, except as necessary in charts, tables and calendars.
Months are not abbreviated in text when no specific date is cited. No comma is used.
Do not include "nd," "rd" or "th" on day dates (like 22nd, 23rd, 27th).
Examples: January 20, 1989, April 1997, October 2012
Use the apostrophe for the general references: bachelor's degree, master's degree.
Doctoral is an adjective, and doctorate is a noun.
Abbreviations are okay for the first reference of familiar degrees, or if they are in lists:
- B.A. = Bachelor of Arts
- M.S. = Master of Science
- Ph.D. = Doctor of Philosophy
Abbreviations for degrees use periods. Examples: B.A., B.S., M.A. Ph.D., Ed.D.
In the first reference, only use Dr. before the name of an individual holding the degree of Doctor of Dental Surgery, Doctor of Medicine, Doctor of Optometry, Doctor of Osteopathy, or Doctor of Podiatric Medicine. Do not use Dr. in subsequent references, except in direct quotes.
Do not use Dr. before the names of individuals with academic doctorates, except in direct quotes.
Do not use Dr. before the names of individuals who hold only honorary doctorates.
Capitalize all occurrences of UND in the email address to help the brand stand out, e.g., UND.info@UND.edu or john.doe@UND.edu.
Do not capitalize any other letters.
In text, use digits for all numbers 10 and above. Spell out numbers nine and below (expect for in an address).
Include commas in larger digits (e.g. 1,000 vs. 1000).
If the number is important to stress time periods, deadlines, dates or steps, consider using a cardinal number rather than text to call attention to the number.
Use periods in denotations of time (e.g., p.m. and a.m.).
Avoid exclamation points. If one is used, use only one to punctuate a sentence.
Periods go inside quotation marks.
Commas should be used before and in series greater than three items (i.e., books, pens and paper vs. books, pens, paper, and folders).
When listing a specific room in a building, capitalize Room and use a number.
Examples: Room 27 in Gamble Hall; Gamble Hall, Room 27
Lowercase, including uses with academic terms and commencement.
Example: Registration for the 2013 spring semester will open on Nov. 21.
As stand alone content in advertising and other designs, it is preferred to use periods for aesthetic purposes as they appear more modern and complement the formats of Web and email addresses.
Example: 701.777.2731; 1.800.CALL.UND
Use a.m. and p.m. in lowercase with periods. With even hours, there is no need to use the colon mark and 00. Examples: 10 a.m., 4 p.m. In schedules, the colon and 00 may be used if it helps the appearance or clarity.
University of North Dakota
The formal name of the University and its display in the logotype is University of North Dakota. The word "The" was removed from the name. "The" is not capitalized before "University of North Dakota," except when it begins a sentence.
In external communications, University of North Dakota should always be spelled out as an identifier (usually accomplished through the primary UND or unit logotype) and in the first instance the University is referenced in body content.
Because it cannot be assumed that all audiences know the location of UND, it is recommended to include "Grand Forks" in the content of external communications, e.g., contact information, body content, or on the spine or cover of a publication.
Web Addresses, UND
To help the UND brand stand out, write Web addresses with an uppercase UND and lowercase subdomain. Do not use the "www," and do not capitalize any letters after the backslash (/) in the Web address.
Examples: UND.edu; education.UND.edu; UND.edu/discover