UND Student in Class

Social Data Analytics Certificate

Learn the valuable skills to analyze, disseminate, and evaluate the effectiveness of social data and social media.

The mark of social data analytics is the ability to cut through the online noise in pursuit of actionable intelligence, coupled with consistent monitoring to track conversational fluctuations over time. Social Data Analytics combines the theoretical, scientific, statistical, visual, written, and oral strategies of Communication as applied to social data generated from social media or other smart technology that captures diverse and rich information about what people say, think, how they communicate, and with whom they interact.

Program type:
Certificate - Graduate
Format:
Online
Est. time to complete:
1 year
Credit hours:
9

Why earn a social data analytics certificate online?

Graduate Application Deadlines
Fall:
Aug. 1
Spring:
Dec. 1
Summer:
May 1

If you are interested in developing skills to solve real-world problems in business, social and policy areas, you will gain hands-on experience working with diverse types of social data and providing innovative, data-driven solutions to real-world challenges in social, policy, and business arenas. Our 100% online social data analytics certificate can be completed at any hour of the day (or night). You never have to come to campus.

Nearly every large company now has a robust communication department. According to Forbes, ‘data communicator’ is one of the most in-demand jobs.

Online Social Data Analytics Certificate

  • Courses are asynchronous online, allowing great flexibility for working professionals. Take classes on your own schedule. GRE is not required for this program.

  • Designed for working professionals who are unable to complete a full-time, on-campus program.

  • Engage your enthusiasm for research and data analysis. You'll be positioned as a top applicant in the ever-changing media industry.

What can I do with a social data analytics certificate?

64K

Median annual starting salary for market research analyst

U.S. Bureau of Labor Statistics

19%

Projected job growth for research analysts through 2030

U.S. Bureau of Labor Statistics

 

A career in Social Data Analytics offers a diverse range of exciting job opportunities, including these job titles:

  • Data Analyst: Data analysts are the backbone of social data analytics, responsible for collecting, organizing, and analyzing data from various social media platforms and digital sources. They derive meaningful insights that guide strategic decisions.

  • Data Communicator: Data communicators bridge the gap between complex data and actionable insights. They excel in translating data-driven findings into clear, understandable reports or presentations that can guide businesses and organizations in their decision-making processes.

  • Market Research Analyst: Market research analysts specialize in examining market trends, consumer behavior, and competitive landscapes within the digital sphere. They leverage social data to provide valuable insights that help businesses refine their marketing strategies.

  • Research Analyst: Research analysts in social data analytics conduct in-depth investigations and studies to uncover patterns, trends, and emerging themes within the vast pool of digital information. Their work is essential for understanding consumer sentiments and market dynamics.

  • Social Media Data Analyst: Social media data analysts focus specifically on data generated from social media platforms. They track engagement metrics, monitor brand sentiment, and provide actionable recommendations for improving a company's online presence and reputation.

  • Social Media Manager: Social media managers oversee an organization's social media presence and strategy. They rely on data insights to refine their content, engagement, and advertising strategies to enhance brand visibility and engagement.

Social Data Analytics Certificate Online Courses

COMM 517. Research Methodology for Communication Professionals. 3 Credits.

This course provides students with the opportunity to enrich their knowledge of communication and hone their analytic, research, and writing skills. Students will create content that are relevant to their desired professions or career paths and test its effectiveness by conducting appropriate research. F.

COMM 522. Data Mining & Analytics for Communication Professionals. 3 Credits.

This course introduces you to the emerging study of data mining as it applies to communication-related questions. The goal of the course is to introduce you to state-of-the-art techniques to extract useful information from large amounts of data and communicate findings and implications to diverse audiences in plain language. F.

COMM 523. Social Network Analysis & Visualization. 3 Credits.

This course is designed to introduce you to the theory, methods, and procedures of network analysis with emphasis on applications to communication and social behavior. The goal of the course is to provide a working knowledge of the concepts and methods used to describe and analyze social networks so that you can apply it to important questions in your profession. S.

Certificate in Social Data Analytics Online

+160

online graduate programs

#1

best online college in North Dakota

Forbes

Flexible Online Courses

With asynchronous classes, you do not attend class at a set time. If you need to balance work, family and other commitments, this flexible format allows you to learn anywhere at any time.

Depending on your instructor, you’ll learn online through:

  • Lesson modules
  • Streaming video content
  • Virtual libraries
  • Posted lectures
  • Online simulations

There will be times when you interact with your instructor and classmates through online discussion boards, polls and chat rooms.

Your learning revolves around materials that can be accessed on your own time within a set time frame. However, this is not a self-paced course. You’ll have structure and deadlines.

Leaders in Online Education

Over a third of UND's student population is exclusively online; plus, more take a combination of online and on-campus classes. You can feel reassured knowing you won't be alone in your online learning journey, and you'll have resources and services tailored to your needs.

No matter how you customize your online experience, you’ll get the same top-quality education as any other on campus student.

  • Same degree: All online programs are fully accredited by the Higher Learning Commission (HLC). Your transcript and diploma are exactly the same as our on-campus students.
  • Same classes: You’ll take courses from UND professors, start and end the semesters at the same time and take the same classes as a student on campus.
  • Real interaction: You can ask questions, get feedback and regularly connect with your professors, peers and professionals in the field.
  • Your own academic advisor: As an invaluable go-to, they’re focused on you, your personal success and your future career.
  • Free online tutoring: We're here to help you one-on-one at no cost. Plus, get access to a variety of self-help online study resources.
  • Unlimited academic coaching: Need support to achieve your academic goals or feeling stumped by a tough course? We'll help with everything from stress and time management to improving your memory to achieve higher test scores.
  • Full online access: Dig into virtual research at UND's libraries. Improve your writing skills with online help from the UND Writing Center. Get online access to career services, veteran and military services, financial services and more.
  • 24/7 technical support: UND provides free computer, email and other technical support for all online students.
  • Networking opportunities: Our significant online student population means you’ll have a large pool of peers to connect with. UND has numerous online events and activities to keep you connected.

Best Online College

Our high alumni salaries and job placement rates, with affordable online tuition rates make UND a best-value university for online education. UND's breadth of online programs rivals all other nonprofit universities in the Upper Midwest making UND one of the best online schools in the region.

UND ranks among the best online colleges in the nation for:

  • Affordability
  • Student satisfaction (retention rate)
  • Academic quality (4-year graduate rate)
  • Student outcomes (20-year return on investment per Payscale.com)
Explore More Options

Looking to connect with the department or pursue similar certificates?

Department Contact
Dr. Joonghwa Lee
Department Chair and Graduate Program Director
P 701.777.4726

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