Data & Analysis
Data & Analysis Basic Overview
The Data and Analysis tab lets you filter, classify, merge, clean, and statistically analyze your response data.
See the Qualtrics Data & Analysis Basic Overview help page for more information and a list of frequently asked questions.
Data
Recorded Responses
When you enter the Data & Analysis tab, you will land on the Recorded Responses page by default. Recorded responses contain all the responses recorded for your survey (that are not in progress), and includes all the data that can be displayed in reports or exported from the platform. From here, you can view and manage the data you’ve collected. On this support page, we will cover what is considered a “recorded response,” customizing columns, individual response PDFs, deleting data, and more.
The number of recorded responses displays in the top-right corner of the Recorded Responses page.
See the Recorded Responses help article for information about navigating, viewing, deleting and exporting responses and more.
Filtering Responses
Sometimes, you will want to work with only a particular subset of your respondents’ data. Maybe you just want to glance at the last 3 months of data, or you are interested in exporting only the responses given by single mothers aged 18-35. No matter how specific the needs of your study, with Qualtrics, you can build filters for your response data and save them for later reuse.
See the Filtering Responses help article for information about adding, saving, downloading filters, building conditions and more.
Responses in Progress
Responses in progress are responses that have been started but not submitted. This includes both clicked links that have not been filled out and those that are partially filled out, but not submitted.
Responses in progress become recorded responses when:
- A respondent submits a survey
- A survey is manually closed from the Responses in Progress page
- A survey or survey session expires
While still in the Responses in Progress page, you can view, close, or delete these responses.
See the Responses in Progress help article for information about viewing, closing, deleting, searching responses and more.
Export Data
You can export (another word for “download”) all of your participants’ responses to all the questions in your survey. When you export data from Qualtrics, you can save data to your computer for analysis in another software, to share the file with a trusted colleague, or even to import back into another survey. Each row of the file is a different respondent, and each column is a question of the survey they answered, survey metadata (e.g. Recorded Date, IP Address, etc.), contact fields, and any embedded data you may have recorded for each respondent.
See the Exporting Response Data help article for more information.
Import Responses
You can import data in the Data & Analysis tab to combine responses from two identical surveys, re-upload edited data, or bring your own data into a survey.
See the Importing Responses help article for more information.
Retake Survey Link
Retake survey links allow you or your respondent to go back into a survey response and edit it after it has been submitted. This is useful if a respondent wants to change their answer to a question, or if the respondent’s incomplete response was closed because of inactivity, but they would like to finish the survey.
See the Retake Survey Link help article for more information.
Combining Responses
If necessary, you can combine response data from two surveys. The steps differ depending on whether you are combining data from two identical surveys or two dissimilar surveys (not recommended).
See the Combining Responses help article for more information.
Response Editing
Perhaps you’d like to remove profanity, spelling errors, or sensitive information from a respondent’s text entry response. Maybe a respondent has told you they answered one or two questions incorrectly before they submitted their response. Response editing allows you to revise survey responses right inside the Data & Analysis tab. Qualtrics will even maintain the original data so you can revert back to the original responses any time.
See the Response Editing help article for more information.
Creating New Fields
Creating custom fields allows you to add new variables to responses after they’ve already been recorded. You can categorize based on items like age, dates, or certain answers to questions without having to set up Branch Logic and Embedded Data fields before launching the survey. You can also annotate responses or easily categorize text entry data.
See the Custom Field Creation help article for more information.
Cross Tabulation
Qualtrics has provided a cross tabulation tool for you to perform multivariate analysis on two or more variables at a time. This tool includes numerous options to customize your crosstabs, including the ability to calculate Chi-squared statistics and ANOVAs.
See the Crosstabs help article to learn about the basics of setting up a crosstab, in addition to all the various ways you can configure your variables or make calculations. See Crosstab Options for additional functions.
Response Weighting
Imagine that you have a product used equally as often by men and women. But when your customer feedback on this product returns, 70% of your respondents were female, and 30% were male. If you were to present these results as collected, they would skew in favor of the women’s answers, even though they are only 50% of the target demographic.
Response weighting allows you to change the weights of variable fields so the data in your Reports tab will reflect targeted demographics.
See the Response Weighting help article for more information.